Are you thinking about taking your business online? It is a great thought, but before you start thinking about the theme and the services or products that you are going to sell online, you first need to think about the domain or the internet address where you will be showcasing your business. A domain search is the first thing you need to do when you plan to get your business online. You might feel that domain names are nothing special but let us tell you that it is the most important thing on the internet for your business. It is your business’s official web address on the World Wide Web (WWW).
Now, as a business owner, you want your customers to recognize your web address easily, right? But what if somebody else has already taken that name? On the internet, there are so many websites that you won’t believe you can find more than ten websites featuring your business name. So what are you going to do now? Are you thinking about scraping the thought of putting your business online? Well, don’t worry, we are here to help you and take you out of this dilemma.
Today in this article, we are going to show you some of the best websites that you should be surfing when performing your domain search. In addition to this, we will also talk about things you should keep in mind during the domain search and how to land yourself the best domain for your business.
What Is Domain?
Let’s start with the most important question, what is a domain, and why do you need it? Well, a domain is a text which is mapped to the numeric IP address assigned to you. This is the text which a user types on their web browser to access your website. For example, the domain name of the Google search engine’s website is Google.com.
Behind the scenes of a domain name, you have a complex numerical value IP address such as 220.127.116.11. This numeric IP address is hard to remember, right? Well, yes, it surely is hard to remember, so the internet people came up with Domain Name Server (DNS). With the help of DNS, now users on the web are able to input the human-friendly domain name and be taken to the website which they are looking for. This process is called DNS lookup. So the domain is basically your business’s address on the internet, and it needs to be relevant to your business along with your business name.
What Is URL and What’s The Difference Between URL and Domain?
The URL is short for Uniform Resource Locator (URL); sometimes, an URL becomes a web address, which shows the domain name of the website and other information, such as whether the site is secure or not. The URL also contains the path of a specific page. For example, “https://mywebsite.com/learning/” is the URL of the website, “HTTPS” indicates the browser’s protocol, and “/learning/” indicates the specific path of the page.
A domain name is just the name of the website or the address of the website. While a URL could be more than just a domain name, it is the exact path of the web page.
Is It Important To Keep Your Domain Secure?
Just think about keeping your domain secure similar to how you will secure your physical store in the market area where tons of customers pass by the road on which your store is located. But at the front of your store it is written by the market authorities “not trustable,” well, your store is still open, and people could still visit it, but it is surely going to affect the number of customers that will enter your store. In the same way when you keep your domain secure on the internet using an SSL certificate, the web browsers of your customers will see your website as trustworthy and will open it up without any alerts from their web browser.
How To Keep Your Domain Name Secure?
The process of securing the domain name comes only after you register it from an authorized registrar. The registrar will be responsible for keeping you up to date about when the domain name is about to expire. It would help if you were careful from whom you are buying the domain name. Some fishy register won’t tell you about your domain getting expired, and the moment it gets expired, the registrar will buy it, and then you have to buy it from them at an expensive cost. Thus, ensure you find an honest and trustworthy registrar to keep yourself safe and away from these predatory practices.
What Are The Things To Keep In Mind When Choosing The Domain Name?
If you type domain search on the internet, you will find that there are so many websites that are providing your domain name at a low price. But before you make the payment, here are a few things that you need to consider twice:
1. Choose A Domain That Reflects Your Brand
At the start of this blog, we told you how to define a great domain name for your website. Keep in mind that your domain has to match your business name and shows your visitors what your business does and what services it provides. No matter how cheap the domain you find on the internet, you don’t want to make your future customers confused by the irrelevant name which doesn’t describe your business clearly.
2. Domain Needs To Be Easy To Read
The name Google implies a number that is incomprehensible in size. This is clearly the theme of Google to provide you with an incomprehensible number of search results. Also, from the Google example, we get to see one more thing about domain names, and that is, they need to be simple and easy to remember. And if possible, you should look for the one which is easy to type.
Let’s take an example to show you what we mean; suppose your business name is xyxtrade. So you should look for the domain name which can encapsulate the exact name of your business which is “xyztrade.” moreover, if you are running a business in India, and you are not able to find the “.com” or “.in” domain name, then don’t go out and buy the ones that end with some other country code. Instead, look for some other way to have your business name in the domain. You can surely find tons of them.
3. Be Careful With Words Play
If you think you have found the domain name that you like, write it down, leave it there for half an hour. Return back and say the domain name out loud. This may seem a bit weird to you, but this will clearly show you how the matching of the words in your domain works and do they really make any sense to your business theme or they are complete gibberish.
4. Short Is Better
As an online business owner, you want to present lots in the shortest amount of time. In the same way, you need to make sure that people who are searching for your website will be spending the shortest amount of time completing this process. A Domain name has to be easily understood as it is basically your business card, which needs to be sharp and crips. On the other hand, if you have a big and complex domain name, then your customers will mistype it and will reach some other website that they don’t want to visit in the first place. This might lead to a loss of traffic on your site.
5. Use Keywords
With Keywords, we meant words that suit your business; for example, if you are a company that provides repair of cars, you should look for the domain name where you can insert the keyword car repair, repair the car, auto repair, and others. This will surely improve your website’s ranking on the search engine and will make more sense to the customers that are visiting your website. To find the perfect keyword for your website’s domain name is a bit tricky, but to cover that we have written a different article for you, so do check it out here.
6. Hyphens & Numbers Are Big No
These two, the numbers and hyphens, are quite misunderstood; people get confused as to whether you have actually used the numeral or is it just a spelling. And don’t make us tell you how many times people forget to use the hyphens and dash at the right place. So it is better not to include them in your domain name.
7. Think About Future
This might seem a little stretched but bear with us; you need to think about the expansion and what else you can provide your customers through the website. Let’s take an example of a car repair business website. If you specifically used carrepair.com as your domain name, then you are not leaving any room for the future expansion of services that you will be adding. These expansions might include an e-commerce store where you could be selling hardware and tools to keep the car clean and it’s engine in good shape. You could sell engine oils, seat covers, car perfumes, and more. Also, you can start a tutorial blog to help people understand the working and the repair of cars. So they can repair their vehicle on their own when they are stranded.
As a result, we recommend that you don’t keep a tunnel vision when thinking about the domain name; always leave a little room for some growth; you don’t know when you might be using it.
8. Target Your Online Customers
If you are doing business in a specific state or city, consider adding it to your domain name. This makes it easy for the customers to recognize your website and associate it with the business that you have in the city if you have any. For example, if you have car repair in Delhi, then you should add delhicarrepair.com. Even better, if you go with the country-specific domain.
9. Know Which Domain Extension To Use
We all know .com is by far the most popular and in-demand domain, and more than 75% of all websites on the internet use the .com domain. The main reason behind this popularity is due to .com being pretty easy to remember, and with time it has become an internet standard for higher authenticity.
So usually, for most websites, the first choice of extension for the domain name is .com. But if .com is not available, you should be prepared to look for the secondary options, which could be .net, .info. .biz. Keep in mind, if you are a business that deals in repairing cars, then buying a domain name with the extension .edu will be of no good and even leads to a bad reputation on the internet.
10. Be Unique
Be unique not in the services and the cost of the service that you will be provided but also in finding the name for your website. Your domain name needs to be catchy and easily memorable. Whenever a customer is speaking with a friend, they should instantly give the domain name a thought, and it is then their friend will become aware of the name due to its uniqueness or catchiness.
11. Proper Research
Lastly, before you go and buy out the domain name for the business, you should look for the domain name’s copyright. It could happen a lot of times when a user buys the domain for their business, but then they find out there already is one more business with the same name in your location.
Thus, if you are starting new and want to name your business both online and offline, you should first check the copyrights in both areas and then come up with the name for your business. Nobody wants to get themselves sued just before starting a new venture, so do your proper research before making any purchase.
Best Websites For Domain Search & Domain Purchase
So we did tell you all the important stuff that you should keep in the back of your head when searching for the domain. Now let’s move on to the fun part, and talk about some of the best-known websites on the internet that are waiting for you to register your domain name from their portal.
All the registrar websites that we will show in this list are quite professional in terms of how they handle the customer query and are safe to use. But still, we would like to warn you about checking everything before you click on the purchase button.
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Note:- These prices may vary; these are taken at the time of writing this article; make sure you check the prices by yourself when registering the domain from these registrar websites.
If you are searching for a domain name for your website, then use these domain providers, as they are the best in business. Please keep in mind, however, the important point that we have just mentioned above. Now it’s time to get your website up and running.